ALEX Toys on KTXA Dallas with Metro Moms

November 30, 2009 at 20:34 | Posted in ALEX Toys, Media, Reviews, Videos | 1 Comment

MetroMoms, a popular mom’s event group and resource chose ALEX Toys as one of their hot products for their KTXA Dallas appearance. The ALEX Toys Ready, Set, Art Table was the product featured. 11/23/09

Ready, Set, School Review.

November 30, 2009 at 20:14 | Posted in ALEX Toys, Little Hands, Reviews | Leave a comment

Kate from Simple Mom reviews just posted a great blog about the ALEX Toys Ready, Set, School. Read what this mom has to say:

This is one of those must-have items a mom needs in her arsenal. Seriously, this box contains hours upon hours of activities to keep your young ones entertained. Holidays at relatives’ houses who don’t have kids, anyone?? This box will have your child enthralled with the bright colors, fun illustrations, stickers, and more…and they just might learn something along the way! And when they get tired of one activity, they can just move onto the next to get their little brains charged up and imaginations soaring.

Read Kate’s review:

Get your own Ready, Set, School here:

Kids and Holiday Parties

November 30, 2009 at 16:29 | Posted in Holidays | Leave a comment
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Dear Nurit,

With the holidays parties right around the corner I’m trying to create a few kid-friendly crafts to occupy the little ones while the adults schmooze. What are some easy, clean holiday-themed crafts that my youngest guests will enjoy?

Keeping the children in your home busy and happy is key for a stress-free holiday gathering. Below are two simple craft ideas.

–          Christmas Paper Chains: Have the children make decorative paper chains that can be hung all over your home.

–          Pinecone Centerpieces: Place scented pinecones, oranges, tangerines, leaves, short branches, and potpourri on a table. Encourage the children to help arrange the items into small baskets for individual centerpieces that they can later take home.

–          Origami: Keep older children busy with the ALEX Toys Origami & Kirigami Kit

Be sure to have safety scissors on hand if you plan a craft that involves cutting.

Friday Fun: From the Masters

November 20, 2009 at 11:57 | Posted in ALEX Toys, Family Time, Friday Fun | Leave a comment
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From the Mouths of Masters

“You come to nature with all her theories, and she knocks them all flat.” – Renoir

“An artist cannot fail; it is a success to be one.” – Charles Horton Cooley

“I found I could say things with color and shapes that I couldn’t say any other way–things I had no words for.” – Georgia O’Keeffe

Learn About Legendary Artists

This weekend spend some time with your little artist looking through photos of the work of celebrated artists online or better yet, visit a local museum. Many of them have special discounts for children. Bring a lunch and make a whole day trip out of it! 10 Best Children’s Museums

Blog Review: First Pops & First Snaps

November 18, 2009 at 14:44 | Posted in ALEX Toys, All About ALEX, Babies | 1 Comment
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Karie at The Five Fish blog posted a great review of the ALEX First Pops and First Snaps! Her twin toddlers had a great time with both products.

Read what mom Karie had to say:

“The learning for the twins is so important because they were born premature. While they were full grown preemies born at 36weeks, they are still nonetheless premature kids who have the adjusted age and so some skills are slower to them than other children. Such as the fine motor skills.

The First Pops and First Snaps are perfect for this because they have to really concentrate on hooking the pieces together.”

You’re going to love the great photos from her blog! Read the rest of the review here:

10th Anniversary: 360 Summit at NYSE

November 17, 2009 at 16:22 | Posted in ALEX Toys, NYSE | 1 Comment

Last week Co-founder and CEO Nurit Amdur and Elin Kabo, Director of Communications of ALEX Toys attended Wf360’s tenth annual 360 Summit at the New York Stock Exchange.

Continue Reading 10th Anniversary: 360 Summit at NYSE…

Ask Nurit: Bathtime Safety

November 16, 2009 at 18:22 | Posted in ALEX Toys, Bathtime, Safety | 2 Comments
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Dear Nurit,

Bath time at my house is fun, noisy and hectic. All three of my young children ages 4-7 love getting wet and wild! Now that they’re older they no longer need to sit in an infant tub but I know there are still potential bathtime precautions that I should take to keep them safe and happy. What kinds of things can I do to make sure bath time is fun and ouch-free?

You’re absolutely right. While your children are no longer infants, there are steps that need to be taken to ensure everyone has a good, clean fun. Here are a few tips:

1. Have a bathmat inside of the tub and a soft bath rug with a non-slip base next to the tub to prevent slips.
2. Cover the spout with a sponge or specially designed soft cover to prevent accidents that occur from bumping in to them.
3. Keep all adult hygiene supplies out of reach and sight. This includes razors, curling irons, hair dryers, and anything else that could be a potential hazard.
4. To prevent scalding, set your hot water thermostat to between 100-125 degree Fahrenheit.
5. The water temperature in the bath should be between 90-100 degrees. Use a thermometer.
6. Never leave a child unattended in a bath.
7. Come to bathtime  prepared for serious fun! Have the toys ready, bring your cell phone, and make sure the stove is off so your full attention can be right there with your little swimmers.  And never leave a child unattended in the bath.

ALEX Duck Bath Thermometer: $4.49 USD

More from ALEX’s Bath Line

Have a great time!
Tips from: and

This Day in History: November 13

November 13, 2009 at 10:43 | Posted in ALEX Toys, Friday Fun | 1 Comment
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The world’s first long, mechanically ventilated underwater tunnel, the Holland Tunnel, opened between New York and New Jersey. (1927)

Walt Disney’s Fantasia debuted. (1940)

Vincent Schaefer produced artificial snow from a natural cloud for the first time at Mount Greylock in Massachusetts. (1946)

Have Yourself a Crafty Little Christmas

November 11, 2009 at 10:48 | Posted in ALEX Toys, All About ALEX, Family Time, Holidays | 2 Comments
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The holidays are right around the corner. Encourage your kids to get into the spirit this year through festive crafts. The ALEX Toys Crafty Christmas kit is a fun and easy way for children to create their own felt ornaments, gift tags, picture frames, and more!

Make an event out of it by inviting a few friends to create over hot chocolate and gingerbread cookies.


Ages 6 and up

Learn more here

Ask Nurit: Your Craft Stash

November 9, 2009 at 15:48 | Posted in ALEX Jr., ALEX Toys, Family Time | Leave a comment
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Dear Nurit,

I live in a very cold climate and will be facing a winter with a 4 year-old who will be spending quite a bit of time indoors. What craft supplies do you suggest I have on hand for days it is too frigid to face the cold? I’d love to avoid excessive television watching!

Winter is coming and for many people that will mean snowmen, snow angels, and snowball fights. You’re absolutely right, some days it will be too cold to brave the outdoors and just like you want to make sure your pantry is stocked, having a variety of craft supplies on hand is essential for a fun-filled winter.

Here are the Craft Stash basics:

-Plenty of white and colored construction paper

-2 or more glue sticks

-Scotch tape

-A box of crayons


-A set of paints with at least two brushes

-Whimsical items such as glitter and googly eyes

-Two or more crafting project kits (model airplanes, tie-dye kits, et)

– Age appropriate scissors

That’s it! Enjoy your winter wonderland!


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