Painting the Town Blue

August 5, 2011 at 18:11 | Posted in ALEX News, ALEX Toys, Friday Fun, Media, Videos | Leave a comment

A couple of weeks ago I got a call that because ALEX had given toys for the new movie The Smurfs, Sony Pictures had provided us with two tickets to the exclusive Smurfs premiere! I was to go as a representative of the ALEX Design Department.

ALEX Toys Smurf Movie

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ALEX Design Team News — Getting Greener!

May 13, 2011 at 11:50 | Posted in ALEX Toys, Friday Fun | Leave a comment

The ALEX Design team doesn’t only create toys that kids dig – This bunch also has a green thumb!

Just outside the ALEX office, our designers are growing a garden of fresh fruit and vegetables! In it you’ll find cucumbers, tomatoes, squash, zucchini, basil, swiss chard, lettuce, spinach, onions, carrots, and blueberries!! Their beautiful bounty will be the talk of the farm!

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Friday Fun: Ideas from

March 12, 2011 at 17:33 | Posted in ALEX Toys, Family Time, Friday Fun | 2 Comments
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We all run out of ideas regarding how to keep the kids busy- especially when you’re inside more than outside during the cold winter months. has some great ideas for activities with the kids. Here are a few for you to check out:

Ice Cream in a Bag!

It is simply easy making ice cream in a plastic bag! Who would have thought ice cream could be so easy to make? And so tasty! The kids will be very excited to try their homemade concoctions.

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Friday Fun: Enjoying Weekends In

February 5, 2011 at 16:13 | Posted in ALEX Toys, Family Time, Friday Fun | Leave a comment
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Whether it’s too cold to go out or you just want to enjoy a night in with family, staying home can be more fun than you’d think! Cozy evenings spent at home with those you love can create some of the most cherished memories and hilarious moments you’ll ever experience.

Here are four ways to create cold winter nights that will warm your heart from the inside out.

1. ‘Smores: Chocolate, marshmallows, and graham crackers are the only ingredients you will need. The marshmallows don’t have to be toasted over an open flame. If you don’t have a fireplace, use your microwave or oven. Enjoy them over silly stories.

Everybody wins!

2. Board Games: Clear a place on the living room floor and bring out a board game that even the youngest members of your family can enjoy.

3. Hide and Seek: A spooky game of hide & seek in a dimly lit house will incite lots of delightful shrieks! Just make sure your younger family members hide and seek with an older sibling or a parent.

4. Inside Camping: Assemble a clean tent or use bedsheets to make a makeshift fort for your little ones to sleep in overnight. Use a flashlight to make wall hand puppets and read bedtime stories with.

Spring and summer will be here before we know it. Enjoy how the cold weather months can really bring your family together.

*Photo from

Friday Fun: Classic Children’s Books

February 19, 2010 at 18:20 | Posted in ALEX Toys, Family Time, Friday Fun | 2 Comments
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Happy Reading!

The weekend is the perfect time to take it easy and enjoy a good book with your family. While there is no shortage of wonderful new books for children, here are a few classics that your kids are sure to
enjoy. These literary gems have stood the test of time and have been delighting lovers of the written word for years.

Visit your local library, make some hot cocoa, and enjoy some read-aloud time.

1. Pooh’s Library by A. A. Milne

2. Charlie and the Chocolate Factory by Roald Dahl

3. Goodnight Moon by Margaret Wise Brown

4. Sarah, Plain & Tall by Patricia MacLachan

5. Island of the Blue Dolphins by Scott O’Dell

6. The Little Prince by Antoine De Saint-Exupery

7. Charlotte’s Web by E.B. White

8. The Phantom Tollbooth by Norton Juster

9. The Velveteen Rabbit by Margery Williams, William Nicholson

10. The Wizard of Oz by L. Frank Baum


Friday Fun: Chocolate Covered Strawberries

January 29, 2010 at 15:51 | Posted in ALEX Toys, Family Time, Friday Fun, Holidays | Leave a comment
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Valentine’s Day is right around the corner! With about two weeks until the big day, now is the perfect time to start thinking about how you’d like to celebrate with your children.

The final product!

Chocolate covered strawberries are an easy, fun, and delicious way to enjoy February 14th with your youngest Valentines. Try the simple recipe below! If you can’t get strawberries in the winter, try dipping marshmallows, pretzels…whatever sounds good to you!

What you need:

12oz good quality semi-sweet chocolate chips
2 tablespoons of butter
1 quart of strawberries

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Friday Fun: Random Facts

January 22, 2010 at 14:25 | Posted in ALEX Toys, ALEX Worldwide, Friday Fun | Leave a comment
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Who doesn’t love a piece of whimsical information? Wow your kids at the dinner table with these ones!

Fun Random Facts

– Karaoke means “empty orchestra” in Japan
-Cats sleep 16-18 hours a day
-Every year about 98% of the atoms in your body are replaced
-American cars beep in the tone of F
-Elephants are the only mammals that can’t jump

5 Reasons to Start Crafting Now

January 15, 2010 at 15:18 | Posted in ALEX Toys, Family Time, Friday Fun | Leave a comment
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kids crafting

5. Spending time crafting with your child encourages him or her to open up and talk to you.

4. You’re creating memories and keepsakes at the same time.

3. Children are naturally creative. Crafting encourages them to express themselves.

2. Quell sibling rivalries by helping them create a communal piece of art.

1. While your child is creating something wonderful you’ll never hear, “I’m bored!”

*photo from

The History of Eggnog

December 18, 2009 at 09:21 | Posted in ALEX Toys, Friday Fun, Holidays, Recipes | Leave a comment
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Eggnog is one of the most popular holiday drinks in the United States, Canada and many other parts of the world. It is usually served from November through New Year’s Day. But where did this creamy beverage come from? ALEX is here to shed some light on the mysterious concoction.

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Happy Hanukkah!

December 11, 2009 at 14:31 | Posted in ALEX Toys, Friday Fun, Holidays | Leave a comment
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Hanukkah starts tonight. Jewish families around the world will be lighting the first candle on the menorah and opening a gift.

Dreidel Facts: Dreidel is a Yiddish word that comes from the German word “drehen,” which means “to turn.” On each side is a Hebrew letter. Outside of Israel, the letters are: נ (Nun), ג (Gimmel), ה (Hay) and ש (Shin), which stand for the Hebrew phrase “Nes Gadol Haya Sham” which means “A great miracle happened there [in Israel].”

Dreidels in Israel say: נ (Nun), ג (Gimmel), ה (Hay) and פ (Pey), which stand for the Hebrew phrase “Nes Gadol Haya Po.” This means “A great miracle happened here.”

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